SEEN Creative Studio

Hello, and thank you for being here. I'm Amy May Roux — a visual storyteller, photographer, content strategist and manager with a deep love for capturing the essence of a place, the expression of a person, or a fleeting moment in a way that feels intentional, alive, and evocative. My work spans across various industries - fashion, lifestyle, hospitality, and travel — I love creating visuals that speak, connect, and stay with you.

I’ve spent the last few years working closely with brands across Africa, and beyond, helping them bring their vision to life through thoughtfully curated content — whether that’s a full-scale photography shoot, a brand campaign, or a strong social media presence. My work is rooted in connection, creativity, and the magic of making people feel something through beautiful visuals or the way a brand communicates.

Whether I’m documenting a barefoot moment on a tropical coast, an intimate detail in a boutique villa, or the quiet strength of a brand’s identity, I always approach my clients and my work with curiosity, anchored in clarity and purpose as direction. For me, it’s not just about aesthetics — it’s about helping brands communicate their essence with authenticity, which always leaves the biggest impact. Its my vocation and desire for my work to feel like more than just a picture — something that lingers, that captures truth, and tells a story worth remembering.

Social Media Marketing

Strategic storytelling that builds brands and drives results.

I craft tailored social media strategies designed to enhance your brand presence, grow your audience, and drive meaningful engagement. From content creation to campaign management, I help you turn followers into loyal customers with consistent, impactful messaging across every platform.

Web Design

Elegant, functional websites that bring your brand to life.

I design clean, intuitive websites that don’t just look beautiful — they work beautifully. Combining thoughtful design with smart user experience, I create custom websites that showcase your brand, convert visitors, and set you apart in a crowded digital world.

Monthly Social Media Management

Already have a strategy? Let’s bring it to life.

If you have a plan but need a professional to manage and execute it, I offer full monthly content management: posting, scheduling, community engagement, and performance tracking — so you can focus on running your business.

Social Media Audit + Social Guide

Refresh, refine, and re-align your digital presence.

Through a detailed audit of your existing social media platforms, I assess what's working, what isn't, and where there's opportunity. You'll receive a custom Social Media Guide — like a branding guide but for your digital voice — with tone direction, content pillars, posting tips, and aesthetic inspiration to guide your team.

Brand Book Creation

Define your brand — and make it unforgettable.

A full Brand Book includes your brand story, voice, messaging pillars, logo usage, fonts, color palette, imagery style, and visual guidelines. Perfect for building a cohesive, professional presence across all platforms.

Graphic Design

Branded assets that oeze your visual identity.

From social media templates to marketing materials, email graphics, and promotional content, I design on-brand assets that are consistent, modern, and ready to impress.

Assorted chocolate desserts including brownies, truffles, chocolate bars, and nut-topped squares on a wooden board. Food photography by Amy May Roux.

Food & Beverage

Person on a beach with a colorful towel covering their head, wearing a swimsuit, sand and water in the background. Photography and design. Editorial photography.

Fashion & Lifestyle Brands

Traditional sailboat with a sun design on the sail, labeled 'Shamsa', on a calm blue ocean under a cloudy sky. Travel photography by Amy May Roux.

Retreats, Travel & Hospitality